There are now a total of 13 Middle East stores, in places like Dubai, Kuwait, Saudi Arabia and Qatar, with four more slated to open in 2015. Analysts estimate that L Brands collects royalties of between 10-15 percent of sales while Alshaya does everything else. Alshaya to open Victoria’s Secret lingerie specialty stores in the Middle East. Three years ago, the company entered into a license agreement with Kuwait-based M.H. Victoria's Secret Wants to Shed Sex-Sells Image The two brands are fixtures in every top mall in the U.S., and their rapidly growing direct-to-consumer (online) businesses now total $1.8 billion. The company’s other key brand, Bath and Body Works, last year sold $3.4 billion worth of scented lotions, creams, gels, soaps, mists, body washes and candles in dozens of scents with names like Cherry Blossom, Paris Amour, and White Tea and Ginger. innerwear market, according to market research firm NPD. Its $7 billion in 2014 sales, which include those from the very successful PINK brand, gives it a 35-40 percent share of the U.S. Victoria’s Secret, known for its scantily-clad supermodels and wildly popular fashion show televised on CBS each year, is the company’s largest business. Total shareholder return on a 1-, 3-, 5- and 10-year basis puts it at or near the top of all publicly-held retailers. Adjusted earnings per share have grown from $2.06 five years ago to $3.50 in 2014. Net income has skyrocketed 141 percent from $811 million to $1.9 billion. Victoria’s Secret and Bath and Body Works parent L Brands has a five-year streak of financial success that makes it the envy of specialty retail.īetween 20, sales at the company’s almost 3,000 stores and rapidly growing e-commerce sites have jumped 46 percent from $7.8 billion to $11.2 billion.
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |